Professional.
Consultancy.
Do you run a small business? Then be sure to follow these four main steps to get the most out of your business.
play to your strengths
use your time wisely
keep your costs down
focus on your customers
Ensure you remain
Customer Focused
Loyal Customers
The Advantage of Small Businesses
Loyal repeat customers are the bedrock of any company. As a small business you have a huge advantage over larger businesses … your customers can access key decision makers quickly and directly.
Building Loyalty
Proactive Customer Experience Management
Therefore, really focus on the customer experience and be proactive as possible. Don't wait to find out there is an issue - instead be on the front foot and go the extra yard if necessary. Your customers will value this massively and will not mind spending that extra few pounds to know that they are being genuinely looked after.
Customer Reviews
Leveraging Positive Reviews for Effective Marketing Strategies
And make sure other potential customers know that your current customers are happy. Provide incentives via discounts or vouchers for instance to entice them to leaving good feedback about your product or service - a peer-to-peer review is worth more than any amount you spend on marketing and is relatively low cost by comparison.
Keeping a tight budget
Monitoring Costs Effectively
Minimum Viable Product
Simplicity in Business, Focusing on the Bigger Picture
Avoid expensive marketing campaigns and don't focus on every minute detail. For every minute you spend micromanaging a small task, is a minute lost doing other more meaningful tasks on your business - you cannot wait for everything to perfect before you start running your business, get your minimum viable product together and start spreading the word!
Target Audience
Making Sure You Stay Relevant to Your Target Audience
Don't get sucked into the spectacle of marketing - its an expensive ordeal and many companies fall foul of spending a large percentage of their budget on something which looks spectacular but doesn't capture much attention - or worse - attention from an audience which is completely irrelevant to your product or service.
Customer Acquisition
Customer Retention for Small Business Success
As a small business owner one of your main priorities should be to sell i.e. get customers through your door - and once they are in - keeping them returning. If your constantly replacing customers then the business model probably isn't sustainable. And if you customer acquisition costs are higher than the revenue your customer brings in then you need to rethink:
- How you onboard customers cheaper
- Your pricing model
Operational Efficiency
Cost Management for Small Business Success
Keep your operation costs low. Sounds obvious but many small business owners think that they have to spend money in order to justify their business having any chances of success. It is easy to spend money but hard to replace it, and even harder to multiply it! So keep your costs down and avoid taking on needless liabilities which will not add value to your business.
Business Owners
Addressing Potential Problems
Business Consulting
Leveraging Expertise for Sustainable Business Solutions
As a business owner you can only do so much. If you find holes in your business operations which need addressing or require some advice and guidance on an as-and-when-you-need-it basis then get in touch with one of our consultants who can work with you to provide sustainable solutions to your operation.
Bizooga.
Be Wise. Stay Ahead.
Bizooga helps small businesses access lucrative opportunities by putting them in front of decision makers with capital to spend to give them the best chance of winning new business and growing their enterprise.
2023 © Acris Software. All Rights Reserved.
Infographics By StorySet.
Our Services.